After a long 9 months finally on 12.05.2020 12 of May 2020 by God's grace our baby Dimitar was born. He born one day after Saint Cyril and Methodius feast in the Church on the Church Feast of Saint Ephiphanius of Cyprus, Saint German Patriarch of Constantinopol a fierce fighter for the veneration of Holy Icons, Saint martyr Ermogen patriarch of Constantinople (according to new style Calendar) and Saint Basil of Ostrog (in old calendar) . I always loved spring and especially month of May so I'm happy the baby born exactly on this month. For many 2020 broght the coronavirus pandemics brought a lot of pain and surely for us it brought an extra stress with all this mask wearing and super extra precaution measures everywhere and self-isolation but for me 2020 brought me a great joy and a good things in life, after we changed the rented apartment and we moved from Mladost 3 to Geo Milev (a district that is much more fitting my temper), now just 4 months later we have this greatest joy of having a son, something that many people dreamed all their life and suffered. For us it was about 6 years without a baby and the lack of a child in a family seems to extra strain situation. I do suffer and pray for all those people who can't have child and desperately want it and I hope God will bless many with the same joy in the coming years. I have to say having a baby fills up a great hole in the family and brings up new horizons for development of both families and the new born child. Most importantly a new opportunity is there for a new man to get into the kingdom of Heaven know Christ and hopefully end up in eternal blissfulness in Heaven with all the saints by the mercy of God. If you think for a while how all of us some time back in time were also a kid and how our mothers had many sleepless nights and feared for our health and well-being and how from a small baby we become a man who studied excelled in things, failed in others and have the opportunity and rationality to do complex things such as writting this article you get into the conclusion all this is hard to believe mind blowing miracle …
Right out of Mother's Belly seeing the Light of the World for a first time – First Picture of the Baby before he officially had a name
Many people prayed for the easy birth of my wife as she is already 36 years old and in that years sometimes giving birth is dangerous and often many woman loose babies or are forced to be cut for the baby to be delivered from the belly with Caesarian section cut. Svetlana give a normal birth thanksfully and she delivered the baby for just 3.5 hours after she was accepted in hospital the previous day and doctors did an infusion of oxytocin (a liquid hormone that doctors use to acccelarate the birth process when the baby was over carried just like it was in our case and in the case of many woman) – Svetlana overcarried it with 5 days.
After a long struggle with my wife on selecting the name, we finally named our new born baby Dimitar born 49 centimeters / 2980 grams / Dimitar was named in honour of one of the most notorious and loved saints in the Eastern Orthodox world Saint Demitrius of Thessaloniki after a very long struggle to select the name as my wife Svetlana desired to name him Daniil (Daniel), a name which is also beautiful and belongs to the Prophet Daniel and Saint Daniel the Stylite. Svetlana had some weird ideas to name the boy Elijan (Ilia) as well as some other ideas for names like Andrei (Andrew) a very beatiful name belonging to Saint Andrew the Apostle who by the way preached on the Bulgarian Sea Coast according to Church tradition I was against not because the names are bad but because I wanted strongly to follow our well known tradition in Bulgaria to name the first born male boy after the grandfather in that case I wanted to name baby Dimitar firstly in favour of Saint Dimitar (The Myrh Bearer) of Thessaloniki to be the heavinly guide of the boy together with all the other saints under the Demitrius / Dimitrius name as well as to venerate my father who is a very hard-working and patient parent even over the years with a such a wild child which I am.
Holy Relics of Saint Demetrius the Myrh Bearer in St. Demetrius Basilica in Thessaloniki (Greece)
Saint Demetrius killing Lyaeus the Glariator (depicting the spiritual destroyment of paganism by prayerrs of Saint Demetrius and a remembrance of fact that Christian Nestor killed much powerful Gladiator Lyaeaus who killed thousands of Christians on the Arena before by the all powerful prayers of Saint Demetrius)
I find worthy to name a few of the other kid's heavinly prayer intercessors this is the well known Russian Saint Dimitrius of Rostov, The bulgarian saint Saint Demitrius of Besarabia (an ex-territory of Bulgarian Empire) and Saint Dimitrij Donskoy, there is even more saints undet the Demetrius names canonized by the church over the centuries.
The name selection of a boy turned to be much more complicated than I thought and for anyone out there that has to go through the process of awaiting a new born I recommend you to select the name in advance as selecting the name after birth in negotiation with a woman who gave birth is a terrible and hard to bear experience as her hormones are making swing moods every now and then.
Selecting a kid name in the past was quite an interesting process and there was various approaches here in Bulgaria, from naming the kid after a grandfather, grandmother to naming it after a big saint if he is born on a big saint's Church feast day for example if it is born on 6th of May (saint George's day) in Bulgaria it is common to name the kid Georgi or if it is Saint Cyril and Methodius Cyril.
Due to the fact the kid was born near the feast of Saint Apostole Simon the Zealot one of the names I suggested to Svetlana was Simon or Simeon even though that name was not my choice as a compromise that might fit us both. We had some discussion and we both liked the Kiril (Cyril) name, plus 11 of May was Saint Cyril and Methodius but I had an internal tension about it as we didn't have anyone in family called Kiril.
Heart works perfect Praise the Lord ! 🙂
Finally my wife stepped back and she agreed to write the name in birth register the name Dimitar so now the kid in his Birth Certificate is Dimitar Georgiev Georgiev.
Giving birth in Pandemics prevented me to be able to go and see the child until the day he and wife was discharged from Sofia's Maichin Dom University's hospital as clincally healthy.
Please excuse me if I'm turning your attention from the common IT themes Religion and Philosophy which I talk about but I thought putting a few lines for a life changing event as a baby birth is important for me personally to organize things in my head.
The little Big Man
The stress around the baby born is always a big deal both for the mother and the father. But in my case thanks God I was relatively calm. The feelings in the days around birth for the father are quite extreme of course and perhaps this is why many fathers drink till forgetfulness after the baby is born. This however was not the case with me, even though due to the spiritual hardships I have a drinked a couple of beers overall I stayed sober around the birth and right after it before the baby came home.
In front of the Prayer Chapel in Maichin Dom (where yearly the Patriarch of Bulgaria Neofit sanctifies the place with Vodosvet (Sanctification of the Water)
Talking about taking the baby I'm thankful to my dear Friends Angel / Krasimir his wife Irina and Mitko Ivanov, who were the only person to kinda of support me and come for the official dischargement ceremony in hospital. I had to organize a couple of things for the dischargement pay the bills currently in Maichin Dom the overall birth expenses for doctors, midwives, hiring room expenses (for 8 days hospitalization) was lets say normal 1345 LEVA (~ 700 EURO) much lower price than in other non-government funded hospitals in Sofia like Nadezhda where it would have been about 2300 LEVA, this is of course higher than social countries of Western Europe like Germany where a normal state funded birth would cost something like ~ 350 – 400 EUR but still very cheap if Compared to United Stateswhere a good orchestrated birth costs something like 25 to 30 000 USD.
As I heard from wife the birth experience she got was of course harsh but this is normal for the first baby where the levels of stress and uncertainty is absolutely unbearable for the your unexperienced parturient mother.
I have to express my sincere thankfulness to the great Head Doctor Miss Ivet Raicheva thanks to whom my wife succeded in normal birth and we have a healthy baby.as well Doctor Nikolay Gerdzhikov from Hospital Second Baby Specialized Hospital Sheinovo who break off the amniotic fluids baloon of my wife to accelarate the overcarried baby timely birth, as well as all the pregnancy tracking doctors of UMBAL Nadezhda (A Hispital for Woman Health).
Just like I thank warmly to all the people who have given us baby clothes, baby car chairs, subtrates, carriage cangoroos and all kind of baby toys and equipment useful in raising the baby as well as all the friends who helped with advices during the pregnancy and many hardships in this 9 months before baby come to earth and after that. This are Mitko Paskalev, Mitko Ivanov / Anastasia, Krasimir, Hristina, Father Stoyan and his wife Yanna, our godfather Familiy Galin and Andrea, uncle Emilian, Vasil Kolev, Father Flavian and all others who helped us with warm prayers and good words during the hardships of pregnancy during the Coronacrisis.
Due to the Covid, every time I had to go to the hospital to bring my wife food, pampers, fruits etc. was only possible to be delivered by a medicine personal (with a small treatment fee) as entrance of externals like me was not possible.
I did not have the chance to go inside the hospital's 12th floor to pick up my wife with the baby due to the COVID-19 Virus, hospital entrance was only allowed to the parter stage and only after they check your temperature with an electronic wireless gun-like thermometer headed right in your head …
I had to then wait with the few bouquet of flowers, chocolate candys and alcohol to hand in to the main degenerating doctor which in our case was Ivet Raicheva, I have to kindly thank this professional woman for doing all the best for my wife in assisting her in birth and succeeding in a normal birth process which in our age is quite rare about at least 80% of woman give birth with a C-Section.
Friends and Brothers / Sisters from the Church Angel, Krasi, Irina and Mitko Ivanov
Krasimir and Irina
In front of Maichin Dom Me seeing my boy for a first time !
After Svetlana was accompanied in the entrance stage with a medicine worker, we made the standard few remembrance pictures on the floor and infront the hospital and on a Volkswagen Taxi headed home with the baby being in fear for the baby in every car bump.
The great joy of blessing to be with your Son for a first time
Once Dimitar was already home we rejoiced and placed him in his already prepared baby crib and left home wife for 40 minutes together with the baby and went out to for a quick treat for friends who were so kind to come for the baby.
The routine afterwards is expected as to every new born, a lot of breast feeding for wife, adaptated milk sometimes, changing pampers, baby bathing every day, swinging, singing songs to calm him down when he songs etc.
The responsibilities for the father of course suddenly rise as you have to be a products supporter as your wife is quite weak over the 40 days after birth, you have to clean, buy food or prepare something to eat, prepare her a breastfeeding teas, confort her and calm her. But the overall it is clear that the woman becomes much more stable version of herself after the birth she starts thinking more to the ground and dream less in fantasies as the baby helps her better see the reality and learn to sacrifice more.
Let God bless and protect Dimitar by the prayers of the Holy Virgin Mary Theotokos and All Sains and help him in all the hardships from the cradle to a fully grown and wise man that he'll become one day by God's mercy!
Baby boomers and Generation X, Y, Z – Generational Marketing and 4 Common personality stereotype traits of people born over the last 60 years
Saturday, August 18th, 2018Those who are employed in the realm of Social or Internet Marketing definitely have to know the existence of at least 4 different conditional stereotypes, these are Baby Boomers and Generation X, Generation Y and Generation Z (Millenials).
According to Socielogist Karl Mannheim (who is among the founding fathers of classical socielogy) – "All members of a generation share a similar collective experience" or in other words people are categorized in generations depending on when they were born.
As stereotypes they're generalization of people born in different periods of time and sharing same or similar traits.
Because of the age and the conditions they grew up and as they share those general spirit of time and age, they tend to be more or less behaving in a similar ways in how they think save / spend money or share some common approach to life choices and attitude towards life and worldview.
But before proceeding to the 4 main cohert provisional stereotypes, its worthy to mention how these four common trait generations came to existence with a little bit of pre-history.
The pre WW I and WW II world situation and the First and Second World War played a pivotal role in forming the social conditions necessery for the development of the baby boomers.
* The depression Era people
Born in period: 1912 – 1921 who came at full maturity around 1930-1939 right in the beginning of WW I (all of whom are already deceased) as of 2018 as a cause of the war uncertainty and the havoc and the war conditions were very conservative, compulsive savers, tried their best to maintain a low debt. They had the mindset (responsibility) to leave some kind of legacy to their children. They were very patriotic, oriented towards work before pleasure, had a great respect for authority and had a strong sense of moral obligation. For all this character traits of this people undoubtfully a key role played the strong belief in God mostly all people had at the time.
The next in line conditional stereotype of people that came to earth are the:
* The World War II Generation
Born in year period: 1922 to 1927 who came to a mature age exactly at the terrible years of Second World War.
People of that time were either fighters for or against the Axis Powers or the Central Powers with the common shared goal to fight against the enemy (of course there are multiple of people who were just trying to survive and not taking a side in this meaningless war).
The current amount of people living are estimated to few million of deathbed elders worldwide.
As above conditional generations types mentioned are of importance for historical reasons and most of the people belonging to those depression pre WWI and WW II era are dead or just a few millions an overall in un less-consuming age (excluding the medicine consumption which is higher compared to youngsters).
I'll further proceed further with the Baby Boomers, GEN X, Y, Zs who are de-facto the still active members participating to society and economy more or less.
So what are these 4 Stereotypes of Generations that and why are so important for the modern marketers or business manager?
1. BABY BOOMERS also called for a short (Boomers)
These are people who have been defined by a birth year range (period) from early to mid 1940s until 1960 and 1964.
In Europe and North America, boomers are widely identified with privilege, as many grew up in a time of widespread government subsidies in post-war housing and education, and increasing affluence.
As a group, baby boomers were considered the wealthiest, most active, and most physically fit generation up to the era in which they arrived, and were amongst the first to grow up genuinely expecting the world to improve with time. They were also the generation that received peak levels of income; they could therefore reap the benefits of abundant levels of food, apparel, retirement programs, and sometimes even "midlife crisis" products. The increased consumerism for this generation has been regularly criticized as excessive (and that's for a good reason).
One feature of the boomers was that they have tended to think of themselves as a special generation, very different from those that had come before or that has come afterward. In the 1960s, as the relatively large numbers of young people became teenagers and young adults, they, and those around them, created a very specific rhetoric around their cohort, and the changes they were bringing about. This rhetoric had an important impact in the self perceptions of the boomers, as well as their tendency to define the world in terms of generations, which was a relatively new phenomenon. The baby boom has been described variously as a "shockwave" and with a methapors such as as "the pig in the python".
2. Generation X / GEN X
Generation X is considered the people born in the following birth year period 1960 forward in time until 1980s. A specific feature in the 60s-80s period was the shifting societal values, perhaps the spring of this generation was also connected to the increasing role and spread of communism in the world.
Sometimes this generation was referred as the "latchkey generation".
The term generation X itself was popularized largely by Douglas Coupland in his novel 1991 novel Generation X Tales for an Accelerated Culture
A very common trait for Generation X was the reduced adult supervision over kids when compared to previous generations a result of increasing divorce rates and the increased role of one parent children upbringing (in most cases that was the mother) which had to be actively involved as a workforce and lacked physically the time to spend enough time with its children and the increased use of childcare options in one parent families.
They were dubbed the "MTV" (Music Television) generation – that was a hit and most popular music TV in the early 1990s.
The kids representing generation X were described as slackers, cynical and disaffected.
The cultural influences dominating the tastes and feelings of the teen masses of that generation was musical genres such as punk music, heavy metal music, grunge and hip-hop and indie films (independent films) produced outside of the major film studio system.
According to many researches in midtime those generation are described as active, happy and achieving a work-life balance kind of lifestyle.
People belonging to Generation X are described as people with Enterpreneural tendencies.
Just to name a few of the celebrities and successful people who belong to this generation, that's Google's founder Sergey Brinn & Larry Page (born in 1973), Richard Stallman (founder of Free Software movement) as well movie and film producer celebrities such as Georgi Clooney, Lenny Kravitz, Quantin Tarantino, Kevin Smith, David Fincher etc.
According to United Kingdom survey study of 2500+ workers conducted by Workfront, GEN X are found to be among the hardest working employees in today's workforce. They are also ranked high by fellow workers for having a strong work ethics (about 59.5%), being helpful (55.4%) and very skilled (54.5%) of respondents as well marked as the best troubleshooters / problem solvers (41.6%) claimed so.
According to research conducted by Viacom, gen x they have a high desire for flexibility and fulfillment at work.
3. Generation Y (Millenials) – GEN Y
Following Generation X came on earth Genreation Y the birth period dated for this kids were years are stretchy year period that this generation is described are years 1980s – 1990s to yearly 2000s where birth period range of those ppl ends.
This kids are descendants of the GEN X and second wave Baby Boomers.
In the public this generation is referred as "echo boomers".
The Millenials characteristics are different based on the region of birth, they're famous for the increased familiarity with communication, media and digital technologies.
There upbringing was marked by increase in liberal approach to politics.
The Great recession crisis of the 2000s played a major impact on this generation because it has caused historical high levels of un-employment among youngsters and led to a possible long term economic and social damage to this generation.
Gen Y according are less brand loyal and the speed of the Internet has led the cohort to be similarly flexible and changing in its fashion, style consciousness and where
and how it is communicated with.
As I am born in 1983 me and my generation belongs to Generation Y and even though Bulgaria before 1991 was a Communist regime country, I should agree that I and many of my friends share a very similar behavior and way of thinking to the GEN Y stereotype described, but as I was born in a times of transition and Bulgaria as a Soviet Union Satellite at the time has been lacking behind in fashion and international culture due to the communist regime, me and my generation seem to be sharing a lot of common stereotype characteristics with Generation X such as the punk-rock, metal, hip-hop culture MTV culture and partly because of the GEN X like overall view on life.
Among most famous representative successful people of the Millenials generation are Mark Zuckerberg (Facebook founder), Prince William (the second in line to the British throne), Kim Jong Un (the leader dictator of North Korea) etc.
4. Generation Z ( GEN Z) / iGeneration / Generation Sensible (Post Millenials)
Following Millenials generation is GEN Z, demographers and researchers typically set as a starting birth date period of those generation 1990s and mid 2000s. As of time of writting there is still no clear consensus regarding ending birth years.
This is the so called Internet Generation because this generation used the internet and Smart Mobile Phone technology since a very young age, they are very confortable with technology (kinda of wired) and addicted to social media such as Facebook / Twitter / Instagram etc. Because of the level of digital communication, many people of this generation are more introvert oriented and often have problems expressing themselves freely in groups. Also they tend to lack the physical communication and more digitally community oriented, even though this depends much also on the specific personality and in some cases it is exactly the opposite.
* Summary
As a Marketer, Human Resources hiring personal specialist, a CEO or some kind of project / business manager it is a good idea to be aware of these 4 common stereotypes. However as this are stereotypes (and a theory) as everything theoritized the data is slighly biased and untrue. The marketer practice shows that whoever conducts a marketing and bases his sales on this theoritizing should consider this to be just one aspect of the marketing campaign those who are trying to sell, stuff ideas or ideology to any of those generation should be careful not to count 100% on the common traits found among the above 4 major groups and consider the individuality of person everyone has and just experiment a little bit to see what works and what doesn't.
Also it should be mentioned these diversification of stereotypes are mostly valid for the US citizens and Westerners but doesn't fully fit to ex-communist countries or countries of the Soviet union, those countries have a slightly different personality traits of person born in any of the year periods defined, same is more or less true for the poor parts of Africa and India, Vietnam, China and mostly all of the coomunist countries ex and current. It should be said that countries who belonged to the Soviet Union many of which are current Russian Federation Republics have a personality traits that are often mixture of the 4 stereotypes and even have a lot of the traits that were typical for the WW I and WW II generations, which makes dealing with this people a very weird experience.
Nomatter the standard error that should always considered when basing a marketing research hypothesis on Generational Marketing (using generational segmentation in marketing best potential customer targets), having a general insight and taking in consideration those stereotypes could seriously help in both marketing as well as HR specific fields like Change Management.
If you're a marketer, I recommend you take a quick look also on following very educative article Generational Makarketing and how to target each of the GEN X, Y, Z and Baby Boomers and what works best for each of them.
Nomatter what just like all Theories, the theory of Boomers and the Generation segmantation is not completely true, but it gives a good soil for reasoning as well definitely helps for people involved in sociology and business.
Comments and feedback on the article are mostly welcome as the topic is very broad and there is much more to be said …
Hope the article was interesting to you ….
What was your Generation like?
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